Working paper - Hoffman and Novak (August 1994) →

Working paper - Hoffman and Novak (March 1994)

Posted by Tom Novak on March 1st, 1994 — Business Models, Working Papers
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Hoffman, Donna L. and Thomas P. Novak, "Commercializing the Information Superhighway: Are We in for a Smooth Ride?" (March 1994).

This paper appears in print as: Hoffman, D.L. & Novak, T.P, (1994), "Commercializing the Information Super Highway: Are We in for a Smooth Ride?" The Owen Manager, 15(2), 2-7.  Download pdf.