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2009 AGSM MBA Interns

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A blog post by Donna L. Hoffman was featured

"Flow Online: Lessons Learned and Future Prospects" Recgonized as One of Most Cited Papers

Our recent Journal of Interactive Marketing paper summarizing and synthesizing the research on the flow construct in online environments was just cited by Thomson Reuters' Essential Science Indicators as one of most cited papers in the past two ye...

November 6

Donna L. Hoffman added a blog post

"Flow Online: Lessons Learned and Future Prospects" Recgonized as One of Most Cited Papers

November 6

A blog post by Donna L. Hoffman was featured

Internet Indispensability, Online Social Capital, and Consumer Well-Being

Hoffman, D.L. and L. Wright (2010), Draft of chapter to appear in the section “Technological Fronts” in Transformative Consumer Research for Personal and Collective Well Being: Reviews and Frontiers , Eds David Mick, Simone Pettigrew, Connie Pechm...

October 6

Donna L. Hoffman added a blog post

Internet Indispensability, Online Social Capital, and Consumer Well-Being

October 6

A blog post by Donna L. Hoffman was featured

Managing Beyond Web 2.0

In a recent piece I wrote for the McKinsey Quarterly, I argue that companies should prepare now for the day when Web 2.0 morphs into Web 3.0. Let me know what you think.

August 26

Donna L. Hoffman added a blog post

Managing Beyond Web 2.0

In a recent piece I wrote for the McKinsey Quarterly, I argue that companies should prepare now for the day when Web 2.0 morphs into Web 3.0. Let me know what you think.

August 26

A blog post by Donna L. Hoffman was featured

ReTweet: A Digital Meditation on the Power of Twitter

August 23

A blog post by Donna L. Hoffman was featured

Congrats to our Latest eLab eXchange winners - beckyjomcd and richleutz22!

August 10

Donna L. Hoffman added a blog post

Congrats to our Latest eLab eXchange winners - beckyjomcd and richleutz22!

August 10

Donna L. Hoffman added 16 blog post

13 more…

July 15

A blog post by Donna L. Hoffman was featured

An Open Letter to UC Alumni and Friends From the UC

"A Time of Peril for the University We All Love" July 10, 2009: At the corner of 13th and Franklin Streets in downtown Oakland, a worn bronze plaque hangs on the wall of a two-story parking garage. Easy to miss, state Historical Marker No. 45 id...

July 15

Donna L. Hoffman commented on the group '2009 AGSM MBA Interns'

This is a busy summer for AGSM interns!

July 13

A blog post by Donna L. Hoffman was featured

eLab eXchange BlackBerry App World Prediction Market Now Open!

How will the launch of BlackBerry App World affect the price of RIM stock? Try your hand at judging the outcome at the eLab eXchange. With Blackberry market share on the rise, Research in Motion is set to launch the BlackBerry App Store, their ap...

June 22

Donna L. Hoffman was featured

Congratulate them!

June 3

Donna L. Hoffman commented on the blog post 'You Betcha: The Internet Reveals the Real Sarah Palin'

#1 Google Page One http://seo-pageone.info | webmaster@de5ign.net | 86.25.181.14 Great observation, the world is becoming very small. It’s human nature to enjoy other peoples misfortune and even more so with an election to focus the mind. It seem...

May 31

Donna L. Hoffman added 2 blog post

May 31

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Chancellor's Chair and Professor of Marketing, A. Gary Anderson Graduate School of Management, UC Riverside

Donna L. Hoffman's Blog

"Flow Online: Lessons Learned and Future Prospects" Recgonized as One of Most Cited Papers

Our recent Journal of Interactive Marketing paper summarizing and synthesizing the research on the flow construct in online environments was just cited by Thomson Reuters' Essential Science Indicators as one of most cited papers in the past two years in the entire field of Economics and Business! (pdf)

Posted on November 6, 2009 at 1:00pm —

Internet Indispensability, Online Social Capital, and Consumer Well-Being

Hoffman, D.L. and L. Wright (2010), Draft of chapter to appear in the section “Technological Fronts” in Transformative Consumer Research for Personal and Collective Well Being: Reviews and Frontiers , Eds David Mick, Simone Pettigrew, Connie Pechmann, and Julie Ozanne. Download pdf.

In the last several years, researchers interested in the fac… Continue

Posted on October 6, 2009 at 9:30am — 1 Comment

Managing Beyond Web 2.0

In a recent piece I wrote for the McKinsey Quarterly, I argue that companies should prepare now for the day when Web 2.0 morphs into Web 3.0.

Let me know what you think.

Posted on August 26, 2009 at 11:48am —

ReTweet: A Digital Meditation on the Power of Twitter

Continue

Posted on August 23, 2009 at 11:58am —

Congrats to our Latest eLab eXchange winners - beckyjomcd and richleutz22!

Congrats to richleutz22 - winner of the Streaming Video tournament!

eLab eXchange members did an excellent job predicting the web traffic to both Fox Interactive and YouTube. The overall prediction for Fox Interactive was within 1% of the actual growth!

However, despite the growth in traffic to Fox and YouTube, Hulu actually showed a 2% decli… Continue

Posted on August 10, 2009 at 4:26pm — 1 Comment