May 2010 Blog Posts (3)

Forget the BP Oil Spill; Think Web 2.0 Strategic Leaks

I have to admit that I have never seen an episode of "Lost." Yet I joined the 13 or so millions of viewers who tuned in to the show's series finale on Sunday night. Normally I try to keep myself from any and all spoilers planted on the Web by my East Coast cousins. But not heeding this article, I told myself "Oh, what the heck" right at the episode's onset and proceeded to go on forums and blogs to get the juicy details on what… Continue

Added by Mark Manalang on May 27, 2010 at 12:49pm — 1 Comment

LinkedIn-essential?

LinkedIn has been on my mind lately, mostly because at my other job managing electronic communications for a business school, I’ve been tasked with launching a LinkedIn group for our new alumni. Commencement is just around the corner, and the objective is to make sure we have a user-friendly (and professional-looking) system in place for keeping connected with our graduates. (The thing I love about being a research assistant for the Sloan Center for Internet Retailing is that what I… Continue

Added by Mark Manalang on May 21, 2010 at 2:00pm — 4 Comments

Closing the (Face)book on Privacy And How It Affects FB Marketing Campaigns

Facebook blog post image - Mark Manalang

Now I’m no Luddite (I do work at an Internet retailing research center after all), but when it comes to Facebook, I tend to dip my toes in that social networking site’s waters rather gingerly and suspiciously. And no, it’s not to do with the wading through mindless status updates (I did this; I did that; now I’m doing this; maybe I’ll do that). Rather it’s the privacy issue that keeps me from full immersion.

Facebook made the headlines again with another of its blunders on… Continue

Added by Mark Manalang on May 13, 2010 at 4:30pm — 4 Comments