Sloan Research's Blog – July 1996 Archive (1)
Working paper - Hoffman, Kalsbeek and Novak (July 1996)
Hoffman, Donna L., WIlliam D. Kalsbeek, and Thomas P. Novak, "Internet and Web Use in the United States: Baselines for Commercial Development," (July 1996).
Abstract. Tapping the enormous potential of the Internet as a commercial medium and market is proving to be challenging. Computer-mediated environments like the World Wide Web on the Internet are not well understood and possess unique characteristics which distinguish them in significant ways from traditional,… Continue
Abstract. Tapping the enormous potential of the Internet as a commercial medium and market is proving to be challenging. Computer-mediated environments like the World Wide Web on the Internet are not well understood and possess unique characteristics which distinguish them in significant ways from traditional,… Continue
Added by Sloan Research on July 10, 1996 at 2:30pm — No Comments
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